the body shop
π³1.2M+ registered voters through the be seen be heard campaign
π³ 42M+ americans reached during an election that changed congress
π³1.2M+ registered voters through the be seen be heard campaign
π³ 42M+ americans reached during an election that changed congress
FLEX YOUR VOTE
today, there are 1.8 billion people under the age of 24, the largest generation of youth in history, yet the average age of world leaders is 62. the body shop encouraged young voters to make congress look more like them
as part of the UNβs βbe seen. be heard.β initiative.
as part of the UNβs βbe seen. be heard.β initiative.
social
in-store activation stations driving voter registration
agency: odysseus arms
producer: shirley liang
cd: libby brockhoff
cd: franklin tipton
designer: erik johnson
cw: mark moran
ad: jasmine do
producer: shirley liang
cd: libby brockhoff
cd: franklin tipton
designer: erik johnson
cw: mark moran
ad: jasmine do